Until the latter half of the 1930s, commercial radio was primarily based in New York and Chicago because the technology that made radio programming possible was oriented for east-to-west transmission making it prohibitively more expensive to broadcast a show in the opposite direction. The regulations changed in 1935, sending radio rushing to Hollywood just as moving pictures had done in the 1910s.
KNX
5939 Sunset: Auto Showroom/ KNX / KMPC
5939 Sunset Boulevard, located at the northeast corner of Sunset and Gordon Avenue, was designed by architect McNeal Swasey in 1924 for Stanley W. Smith as his Hollywood showroom of Peerless motor cars. The star-studded grand opening took place in the evening of June 25, 1924.